I've been working under the name "Clare View Photography," since February of 2012. It has definitely served me well, and I've learned a lot since taking up that name. However, there's something about graduating from college and still working with the same photography business that I came up with in the theatre department in my sophomore year of high school that makes me want to shake things up a bit.
I've done a lot since then-- living in Europe and Dallas, making and changing friends, earning a Bachelor's degree in English, moving back to the Midwest. Clare View Photography will always be a wonderful memory, but it's time to move on, kids.
"Plein Air" comes from the phrase "En Plein Air," which is a French phrase describing "the act of painting outdoors." Beyond painting, it is an umbrella term for working with your artistic subject in person, surrounded by natural light and capturing its true essence. This encapsulates my photographic style, attempting to work solely with natural light and to capture the inner self of my clients. My goal is to make my subject feel as if they are seeing their best selves in the photographs. "Plein Air" seems to capture this feeling.
I do have to give a shoutout to my mother, Lydia, for coming up with the name. It's quite fitting that she discovered the phrase "En Plein Air" in a poem-- I can't seem to do anything without a literary connection.
More thanks to Erin Kelly of Kelly Creative (kellycreativestudio.com) for her phenomenal graphic design skills, and for putting up with my many emails.
Keep an eye out here for future postings, and thanks for checking in! In the words of the 1953 Peter Pan: "Here we goooooooo...."